Program Details – What is ‘Heart of the South’?
‘Heart of the South’ is a weekly two hour Southern Gospel music program.
While it is syndicated (airing on 30 stations currently),
it also has a local focus, highlighting concerts coming to
and artists coming from the listening area of the stations.
We make it easy on program directors and station traffic logging personnel - each program of 'Heart of the South' is exactly 108 minutes (1 hour and 48 minutes) long so you have 6 minutes each hour for ads, news, weather, sports, etc. If you prefer, there's also the option of filler music to the end of the second hour, and we provide quality instrumentals (which tie in to that week's program) for those who prefer that option.
‘Heart of the South’ is recorded and produced in Canada,
and meets Canadian Content requirements for religious radio programming.
Program Host – Who hosts ‘Heart of the South’?
Since its beginnings in June 2001, ‘Heart of the South’ has been hosted
by Harold Giesbrecht. Harold was born and raised in Canada, and has had
a fascination with radio since his college days, when someone pointed out
that he had a face voice for radio. It was also during these years that
Harold discovered Southern Gospel music, and has been a fan of it ever
Program Origin – How did ‘Heart of the South’ begin?
This question is one of those that could be answered by saying, “Depends
on who you ask.” In the mind of the host, it began in the spring of 1999
while, on a leave of absence from Golden West Radio to do some
volunteer service in Arkansas and Florida, he discovered Southern Gospel
radio stations. He sent back a note to the Program Director, suggesting
that a weekly program of Southern Gospel music would be a huge hit in
Manitoba. It would fit nicely, he thought, in the Saturday evening
programming on the trio of radio stations.
It wasn’t till 2001 that the program became reality. As Radio Southern
Manitoba set up the program and acquired music, contact was made with
Harold, who had since left full-time employment with Golden West Radio.
Harold offered to host the program, and in June of 2001, the program
began to air as a weekly one-hour show. In its beginnings, ‘Heart of the
South’ was completely produced by Golden West Radio with Harold simply
providing the voicing, but in 2005, to facilitate expansion beyond Radio
Southern Manitoba, Harold began to produce the program in its entirety.
The move has allowed the program to expand from three stations in
Manitoba to thirty stations now airing the program across western Canada
and around the world on the World Wide Web.
Program Benefits – What are the ‘perks’ of airing
‘Heart of the South’?
Consider the benefits of airing 'Heart of the South' on your station...
To find out more about getting 'Heart of the South'
on your station, please contact us!